Bootstrapping Your Adserver

Event:

Network Forum

Session date and time:

Thu Dec 9 - 3:00 pm - 3:45 pm

Speaker:

Paul Geller

SESSION SPEAKERS

Paul Geller EVP of Information Products Grooveshark, us @paulgeller

Paul Geller is the Executive Vice President for Information Products at Grooveshark.com. He has written, produced, and performed on many indie and major distributed releases. In a vertical that is only just now gaining momentum as an alternative to piracy, Paul leads a team of developers in creating data-driven monetization models for the music industry. At Grooveshark.com squeezing pennies out of ad serving is just one of the challenges that the on-demand music streaming site meets and defeats everyday.

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Bootstrapping Your Adserver

Full content for this session is available to conference participants and AdMonsters Members. Become an AdMonsters Member today to view and discuss content for this session.

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From Our Attendees

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